A project space on the ground floor of Rue Pasteur in the popular Beirut neighborhood Gemmayze, La Vitrine presents site-specific artist interventions in a four by two metre, high-ceilinged room. The space overlooks the sidewalk with a glass door serving as the only separator between it and the passersby. Artists have been invited to work on site-specific projects responding to a range of pertinent topics, mainly exploring social issues and public space. Each presentation highlights how artists interpret concepts within a constricted area with a public interface, revealing just enough information to substitute the presence of artists themselves.
Blurring the lines between the inside looking out and the outside looking in, La Vitrine’s activations explore the role of space in the presentation of art (its physicality and its attributes), as well as the role of the artist within all this. In a time with widespread lockdowns and physical distancing, this project allows us to examine what happens when we alter the conventional art presentation model with one that increases the physical distance between the viewer and the artwork.
You can view all the La Vitrine presentations here.